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The fundamentals and practice of marketing

Wilmshurst, John

The fundamentals and practice of marketing - 3rd ed. - Oxford Butterworth - Heinemann Ltd. 1978 - viii,324p. 27cm - Marketing series .

ISBN: 0750609974

Subjects--Topical Terms:
Management of distribution
General management

Dewey Class. No.: 658.8 / WIL

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