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Marketing & selling professional services :

Forsyth, Patrick.

Marketing & selling professional services : practical approaches to practice development / Marketing and selling professional services Patrick Forsyth. - 3rd ed. - London ; Sterling, Va. : Kogan Page, 2003. - xxiv, 311 p. : ill. ; 24 cm.

Includes bibliographical references (p. [308]) and index.

ISBN: 9780749442422 0749442425

LCCN: 2003017300

Subjects--Topical Terms:
Professions--Marketing.
Management
Communication
Advertising
Media
Business
Client development

LC Class. No.: HD8038.A1 / F67 2003

Dewey Class. No.: 658.8 / FOR

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