Normal view MARC view ISBD view

Strategic marketing management :

Wilson, R. M. S.

Strategic marketing management : planning, implementation, and control / Richard M.S. Wilson and Colin Gilligan. - 2nd ed. - Oxford, England : Butterworth-Heinemann, 1997. - xx, 827 p. : ill. ; 29 cm. - The Marketing series . - Marketing series (London, England) .

ISBN: 9788176490702

LCCN: 98115315

Subjects--Topical Terms:
Marketing--Management.

LC Class. No.: IN PROCESS (UTILITY LOAD)

Dewey Class. No.: 658.802 / WIL

Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core ISBD MARC (non-Unicode/MARC-8) MARCXML MODS (XML) RIS MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard)
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)