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The mirage of global markets:

Arnold, David

The mirage of global markets: how globalizing companies can succeed as markets localize - Delhi Pearson Education 2004 - xxi, 229p. 24cm.

ISBN: 812970661X 9788129706614

Subjects--Topical Terms:
Export marketing
International business enterprises
International economic
Marketing management

Dewey Class. No.: 658.84 / ARN

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