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Innovation management and new product development

Trott, Paul

Innovation management and new product development - 5th Ed. - Harlow: Pearson, 2012 - xxviii, 620 p.; 24cm

ISBN: 9780273736561

Subjects--Topical Terms:
Technological innovations--Management.
Industrial management.
Product management.
Technological management

Dewey Class. No.: 658.575 / TRO

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