Wayamba University Library Network

Cases in strategic marketing (Record no. 38788)

MARC details
000 -LEADER
fixed length control field 00424 a2200169 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0130863599
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number ROS
090 ## -
-- 10273
-- 14516
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rosenthal, David
245 ## - TITLE STATEMENT
Title Cases in strategic marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Jersey
Name of publisher, distributor, etc Prentice - Hall
Date of publication, distribution, etc 2000
Date of manufacture 2000
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 610p.
Dimensions 26cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT OF MARKETING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Brown, Lew G
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Schedule Reference Materials
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Schedule Reference Collection Main Library Main Library Reference Section 11/11/2008   658.802ROS 12423 28/08/2017 0.00 31/10/2016 Schedule Reference Materials

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