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Consumer behavior (Record no. 39007)

MARC details
000 -LEADER
fixed length control field	00462 a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780073101378
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.83420973
Item number	HAW
090 ## -
--	10499
--	14863
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Hawkins, Del I.
245 ## - TITLE STATEMENT
Title	Consumer behavior
Remainder of title	building marketing strategy
250 ## - EDITION STATEMENT
Edition statement	10th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	New York
Name of publisher, distributor, etc	McGraw-Hill
Date of publication, distribution, etc	2007
Date of manufacture	2007
300 ## - PHYSICAL DESCRIPTION
Extent	xxiv, 790p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	CONSUMER BEHAVIOR
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Best,roger J
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Mothersbaugh,david L.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Permanent Reference Materials

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Cost, replacement price	Price effective from	Koha item type
				Permanent Reference Collection	Main Library	Main Library	Reference Section	14/11/2008		658.83420973HAW	23599	28/08/2017	0.00	31/10/2016	Permanent Reference Materials
				Electronic Media Collection	Main Library	Main Library	Multimedia Unit	23/11/2009		658.83420973HAW	23599CD	23/11/2009	0.00	31/10/2016	Electronic Media Lending