Marketing research (Record no. 39337)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00558 a2200217 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | WUSLLib |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170104b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8120304845 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English Language |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | LUC |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Luck, David J. |
| 9 (RLIN) | 1568 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Prentice-Hall |
| Date of publication, distribution, etc | 1987 |
| Date of manufacture | 1998 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii, 683p. |
| Dimensions | 24cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Market research |
| 9 (RLIN) | 1569 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management |
| 9 (RLIN) | 1570 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Analyzing data |
| 9 (RLIN) | 1571 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Rubin, Ronald S. |
| 9 (RLIN) | 1572 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Lending Materials |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Source of classification or shelving scheme |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Lending Collection | Main Library | Main Library | Lending Section | 19/11/2008 | 658.83LUC | 5113 | 30/08/2017 | 0.00 | 31/10/2016 | Lending Materials | ||||||
| Lending Collection | Main Library | Main Library | Lending Section | 19/11/2008 | 658.83LUC | 9029 | 30/08/2017 | 0.00 | 31/10/2016 | Lending Materials | ||||||
| Lending Collection | Main Library | Main Library | Lending Section | 30/03/2009 | 658.83LUC | 16194 | 30/08/2017 | 0.00 | 31/10/2016 | Lending Materials | ||||||
| Schedule Reference Collection | Main Library | Main Library | Reference Section | 04/01/2017 | 658.83 LUC | 37291 | 28/08/2017 | 04/01/2017 | Schedule Reference Materials | Dewey Decimal Classification | ||||||
| Lending Collection | Main Library | Main Library | Lending Section | 04/01/2017 | 658.83 LUC | 37287 | 30/08/2017 | 04/01/2017 | Lending Materials | Dewey Decimal Classification |