Wayamba University Library Network

Essential elements of marketing (Record no. 49149)

MARC details
000 -LEADER
fixed length control field 00479 a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1858051029
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number SMI
090 ## -
-- 21698
-- 33832
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Smith, Roderick
245 ## - TITLE STATEMENT
Title Essential elements of marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London
Name of publisher, distributor, etc DP Publication
Date of publication, distribution, etc 1995
Date of manufacture 1995
300 ## - PHYSICAL DESCRIPTION
Extent vii,92p.
Dimensions 28cm
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title A modular series
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management of distribution
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management and auxiliary services
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element General management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Materials
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Lending Collection Makandura Library Makandura Library Lending Section 07/08/2009   658.8SMI 53473 02/12/2015 0.00 31/10/2016 Lending Materials

All Rights Reserved, Main Library Wayamba University of Sri Lanka, Kuliyapitiya, Sri Lanka.
Telephone: +94-372283169, Fax: +94-372283169 - Email:library@wyb.ac.lk
Designed and Maintaining by EMCL Ekanayake
Last Updated:18-04-2026