Marketing strategy (Record no. 50559)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00539 a2200193 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0030248027 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8002 |
| Item number | MAR |
| 090 ## - | |
| -- | 23304 |
| -- | 37354 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ferrel, O. C |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing strategy |
| Remainder of title | instructor\'s manual, test bank, and transparency masters |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Philadelphia |
| Name of publisher, distributor, etc | Harcourt Brace College |
| Date of publication, distribution, etc | 1999 |
| Date of manufacture | 1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | [vi],354p. |
| Dimensions | 28cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MARKETING |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | GENERAL MANAGEMENT |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Luck, David |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hartline, Michael D. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Lucas, George H. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Lending Materials |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Lending Collection | Makandura Library | Makandura Library | Lending Section | 25/08/2009 | 658.8002MAR | 54227 | 25/08/2009 | 0.00 | 31/10/2016 | Lending Materials |