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Service marketing (Record no. 52074)

MARC details
000 -LEADER
fixed length control field	00528 a2200205 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780324422832
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	HOF
090 ## -
--	25069
--	41359
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Hoffman, K Douglas
245 ## - TITLE STATEMENT
Title	Service marketing
Remainder of title	concepts strategies & cases
250 ## - EDITION STATEMENT
Edition statement	3rd
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	Australia
Name of publisher, distributor, etc	Thomson
Date of publication, distribution, etc	2006
Date of manufacture	2006
300 ## - PHYSICAL DESCRIPTION
Extent	xix, 588p.
Dimensions	24cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	MARKETING SERVICES
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	SERVICES MARKETING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	MANAGEMENT
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	MARKETING MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Bateson, John E.G
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Schedule Reference Materials

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Cost, replacement price	Price effective from	Koha item type
				Schedule Reference Collection	Main Library	Main Library	Reference Section	30/10/2009		658.8HOF	29670	28/08/2017	0.00	31/10/2016	Schedule Reference Materials