Wayamba University Library Network

Marketing management (Record no. 52481)

MARC details
000 -LEADER
fixed length control field 00508 a2200193 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131716830
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MAR
090 ## -
-- 25542
-- 43187
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title Marketing management
250 ## - EDITION STATEMENT
Edition statement 13th.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Dorling Kindersley
Date of publication, distribution, etc 2009
Date of manufacture 2009
300 ## - PHYSICAL DESCRIPTION
Extent xlvii, 647,128p.
Dimensions 28cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING MANAGEMENT
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane; Koshy, Abraham; Jha, Mithileshwar
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Schedule Reference Materials
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Total Renewals Date checked out Source of classification or shelving scheme Checked out
        Schedule Reference Collection Main Library Main Library Reference Section 10/03/2010   658.8MAR 29921 28/08/2017 0.00 31/10/2016 Schedule Reference Materials        
        Lending Collection Main Library Main Library Lending Section 02/09/2010 12 658.8MAR 30939 28/07/2020 0.00 31/10/2016 Lending Materials 7 13/03/2020    
        Lending Collection Main Library Main Library Lending Section 02/09/2010 12 658.8MAR 30942 11/02/2021 0.00 31/10/2016 Lending Materials 4 22/07/2020    
        Lending Collection Main Library Main Library Lending Section 02/09/2010 10 658.8MAR 30940 10/07/2020 0.00 31/10/2016 Lending Materials 3 06/03/2020    
        Lending Collection Main Library Main Library Lending Section 02/09/2010 14 658.8MAR 30937 19/06/2023 0.00 31/10/2016 Lending Materials 4 31/05/2023    
        Permanent Reference Collection Main Library Main Library Reference Section 02/09/2010   658.8MAR 30926 28/08/2017 0.00 31/10/2016 Permanent Reference Materials        
        Lending Collection Main Library Main Library Lending Section 02/09/2010 9 658.8MAR 30933 02/06/2023 0.00 31/10/2016 Lending Materials 2 18/05/2023    
        Lending Collection Main Library Main Library Lending Section 02/09/2010 8 658.8MAR 30934 24/02/2020 0.00 31/10/2016 Lending Materials 2 03/02/2020    
        Lending Collection Main Library Main Library Lending Section 02/09/2010 5 658.8MAR 30936 23/01/2018 0.00 31/10/2016 Lending Materials 2 09/01/2018    
        Lending Collection Main Library Main Library Lending Section 02/09/2010 7 658.8MAR 30935 06/02/2019 0.00 31/10/2016 Lending Materials 3 06/02/2019    
        Lending Collection Main Library Main Library Lending Section 02/09/2010 7 658.8MAR 30941 02/03/2020 0.00 31/10/2016 Lending Materials 3 06/02/2020    
        Schedule Reference Collection Main Library Main Library Reference Section 02/09/2010   658.8MAR 30930 28/08/2017 0.00 31/10/2016 Schedule Reference Materials        
        Schedule Reference Collection Main Library Main Library Reference Section 02/09/2010   658.8MAR 30929 28/08/2017 0.00 31/10/2016 Schedule Reference Materials        
        Schedule Reference Collection Main Library Main Library Reference Section 02/09/2010 2 658.8MAR 30928 11/10/2018 0.00 31/10/2016 Schedule Reference Materials   11/10/2018    
        Schedule Reference Collection Main Library Main Library Reference Section 02/09/2010   658.8MAR 30927 28/08/2017 0.00 31/10/2016 Schedule Reference Materials        
        Lending Collection Main Library Main Library Lending Section 02/09/2010 10 658.8MAR 30931 09/09/2020 0.00 31/10/2016 Lending Materials 3 05/03/2020    
        Lending Collection Main Library Main Library Lending Section 02/09/2010 12 658.8MAR 30938 19/06/2023 0.00 31/10/2016 Lending Materials 5 29/05/2023    
        Lending Collection Main Library Main Library Lending Section 02/09/2010 10 658.8MAR 30932 17/09/2020 0.00 31/10/2016 Lending Materials 3 02/03/2020    
        Lending Collection Main Library Main Library Lending Section 10/01/2011 8 658.8MAR 31100 19/02/2020 0.00 31/10/2016 Lending Materials 3 22/01/2020    
        Lending Collection Main Library Main Library Lending Section 06/04/2011 14 658.8MAR 31693 14/09/2020 0.00 31/10/2016 Lending Materials 3 05/03/2020    
        Lending Collection Main Library Main Library Lending Section 12/12/2013 9 658.8MAR 33561 14/02/2018 0.00 31/10/2016 Lending Materials 3 01/02/2018    
        Schedule Reference Collection Main Library Main Library Reference Section 06/08/2012   658.8MAR 33559 28/08/2017 0.00 31/10/2016 Schedule Reference Materials        
        Lending Collection Main Library Main Library Lending Section 06/08/2012 6 658.8MAR 33560 14/02/2018 0.00 31/10/2016 Lending Materials 4 12/02/2018    
        Lending Collection Main Library Main Library Lending Section 21/09/2022 1 658.8 MAR 40902 08/12/2025   21/09/2022 Lending Materials   08/12/2025 Dewey Decimal Classification 09/01/2026
        Lending Collection Makandura Library Makandura Library Lending Section 20/09/2010   658.8 MAR 64727 20/09/2010 0.00 31/10/2016 Lending Materials     Dewey Decimal Classification  

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Last Updated:18-04-2026