Wayamba University Library Network

Strategic market management (Record no. 53942)

MARC details
000 -LEADER
fixed length control field 00585 a2200217 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471852627
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4012
Item number AAK
090 ## -
-- 27204
-- 47125
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Aaker, David A.
245 ## - TITLE STATEMENT
Title Strategic market management
250 ## - EDITION STATEMENT
Edition statement 2nd
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York
Name of publisher, distributor, etc John Wiley &sons
Date of publication, distribution, etc 1984
Date of manufacture 1988
300 ## - PHYSICAL DESCRIPTION
Extent xv, 364p.
Dimensions 23cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Strategic Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Industrial Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Executive Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Planning - Policy Making
-- Planning - Policy Making
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Materials
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Lending Collection Main Library Main Library Lending Section 29/09/2011   658.4012AAK 32357 31/08/2017 0.00 31/10/2016 Lending Materials

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