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Interactive services marketing (Record no. 55752)

MARC details
000 -LEADER
fixed length control field	00538 a2200217 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780618641802
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	FIS
090 ## -
--	29191
--	51016
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Fisk, Raymond P.
245 ## - TITLE STATEMENT
Title	Interactive services marketing
250 ## - EDITION STATEMENT
Edition statement	3rd.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	Boston
Name of publisher, distributor, etc	Houghton Mifflin co.
Date of publication, distribution, etc	2008
Date of manufacture	2008
300 ## - PHYSICAL DESCRIPTION
Extent	xxiv, 276p.
Dimensions	25cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	MARKETING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	MANAGEMENT MARKETING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	MANAGEMENT
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	MARKETING SERVICES
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	John, Joby
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Grove, Stephen J.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Lending Materials

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Cost, replacement price	Price effective from	Koha item type
				Lending Collection	Main Library	Main Library	Lending Section	25/06/2013		658.8FIS	33990	31/08/2017	0.00	31/10/2016	Lending Materials