Wayamba University Library Network

Marketing (Record no. 56833)

MARC details
000 -LEADER
fixed length control field 00406 a2200157 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 025611319X
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number BEA
090 ## -
-- 30323
-- 53131
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bearden, William O.
245 ## - TITLE STATEMENT
Title Marketing
Remainder of title principles & perspectives
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Chicago
Name of publisher, distributor, etc Irwin
Date of publication, distribution, etc 1995
Date of manufacture 1995
300 ## - PHYSICAL DESCRIPTION
Extent xlviii, 631p.
Dimensions 28cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ingram, Thomas N.; Laforge Raymond W.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Permanent Reference Materials
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Permanent Reference Collection Main Library Main Library Reference Section 02/07/2014   658.8BEA 35489 28/08/2017 0.00 31/10/2016 Permanent Reference Materials
        Schedule Reference Collection Main Library Main Library Reference Section 02/07/2014   658.8BEA 35490 28/08/2017 0.00 31/10/2016 Schedule Reference Materials
        Schedule Reference Collection Main Library Main Library Reference Section 02/07/2014   658.8BEA 35491 28/08/2017 0.00 31/10/2016 Schedule Reference Materials

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Last Updated:18-04-2026