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9 Brand shaascras (Record no. 57475)

MARC details
000 -LEADER
fixed length control field	00518 a2200193 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780761932567
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.827
Item number	KAP
090 ## -
--	30966
--	54547
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Kapoor, Jagodeep
245 ## - TITLE STATEMENT
Title	9 Brand shaascras
Remainder of title	nine successful brand strategies to build winning brands
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	New Delhi
Name of publisher, distributor, etc	Tejeshwar singh
Date of publication, distribution, etc	2004
Date of manufacture	2004
300 ## - PHYSICAL DESCRIPTION
Extent	117p.
Dimensions	20cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	BRAND SALES
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	BRAND IDEA
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	MARKET SHARE
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	GROWTH STRATEGY
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	BRAND AWARENESS
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Lending Materials

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Cost, replacement price	Price effective from	Koha item type
				Lending Collection	Main Library	Main Library	Lending Section	25/05/2015		658.827KAP	36406	30/08/2017	0.00	31/10/2016	Lending Materials