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Business to business marketing (Record no. 57581)

MARC details
000 -LEADER
fixed length control field	00549 a2200193 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9788131500231
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.84
Item number	VIT
090 ## -
--	31073
--	54692
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Vitale, Robert P.
245 ## - TITLE STATEMENT
Title	Business to business marketing
Remainder of title	analysis & practice in a dynamic environment
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	South western
Name of publisher, distributor, etc	Thomson
Date of publication, distribution, etc	2002
Date of manufacture	2002
300 ## - PHYSICAL DESCRIPTION
Extent	xxiii, 534p.
Dimensions	23cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Customer relationship
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Market communication
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Business ethics
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Crisis management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Giglierano, Joseph
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Lending Materials

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Cost, replacement price	Price effective from	Koha item type
				Lending Collection	Main Library	Main Library	Lending Section	10/07/2015		658.84VIT	36597	31/08/2017	0.00	31/10/2016	Lending Materials
				Lending Collection	Makandura Library	Makandura Library	Lending Section	24/11/2015		658.84VIT	68540	24/11/2015	0.00	31/10/2016	Lending Materials