Wayamba University Library Network

Business to business marketing (Record no. 57684)

MARC details
000 -LEADER
fixed length control field 00490 a2200193 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8122413944
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.804
Item number SUG
090 ## -
-- 31176
-- 54829
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sugandhi, R.K.
245 ## - TITLE STATEMENT
Title Business to business marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc New Age International
Date of publication, distribution, etc 2002
Date of manufacture 2002
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 345p.
Dimensions 25cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKET RESEARCH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element E-MARKETING,
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element E-BUSINESS,
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element CUSTOMER RELATIONSHIP,
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKET SHARE,
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Schedule Reference Materials
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Schedule Reference Collection Main Library Main Library Reference Section 20/07/2015   658.804SUG 36596 28/08/2017 0.00 31/10/2016 Schedule Reference Materials

All Rights Reserved, Main Library Wayamba University of Sri Lanka, Kuliyapitiya, Sri Lanka.
Telephone: +94-372283169, Fax: +94-372283169 - Email:library@wyb.ac.lk
Designed and Maintaining by EMCL Ekanayake
Last Updated:18-04-2026