Advertising and promotion an integrated marketing communications perspective

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Publication details: Boston McGraw - Hill 2007 2007Edition: 7thDescription: xxvi,820p. 29cmISBN:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Permanent Reference Materials	Main Library Reference Section		Permanent Reference Collection		659.1BEL (Browse shelf(Opens below))					Not for loan			24608

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