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Preparing the marketing plan: ama marketing toolbox
Language: English Language Publication details: Chicago NTC Business books 2000Description: xxiv, 223p.; 28cmISBN:- 0658001345
- 658.8 PAR
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Schedule Reference Materials
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Main Library Reference Section | Schedule Reference Collection | 658.8PAR (Browse shelf(Opens below)) | Available | 8514 | |||||||||||||
Lending Materials
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Makandura Library Lending Section | Lending Collection | 658.8 PAR (Browse shelf(Opens below)) | Available | 55400 |
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| 658.8PAL Introduction to marketing | 658.8PAL Principles of services marketing | 658.8PAN Beyond consumer marketing | 658.8PAR Preparing the marketing plan: | 658.8PAR Strategic marketing management | 658.8PAY The essence of services marketing | 658.8PER E-commerce |
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