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Sales promotion how to create and implement campaigns that really work
Publication details: London Kogan Page 1998 1998Edition: 2ndDescription: x, 268p. 24cmISBN:- 0749424478
- 658.82 CUM
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Main Library Reference Section | Schedule Reference Collection | 658.82CUM (Browse shelf(Opens below)) | Available | 5985 |
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| 658.827SEN Brand positioning | 658.827SHI Essentials of trademarks and unfair competition | 658.827WHE Designing brand identity | 658.82CUM Sales promotion | 658.82DIB Promoting sales | 658.82JEF Modern marketing communications | 658.82SHI Advertising promotion supplemental aspects of integrated marketing communications |
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