Customer relationship management integrating marketing strategy and information technology

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TextLanguage: English Language Publication details: Singapore John Wiley 2004Description: xix, 179p. 24cmISBN:

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Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Lending Materials	Main Library Lending Section		Lending Collection		658.812 ZIK (Browse shelf(Opens below))					Available			36753

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Previous	658.812 DAF Once a customer always a customer	658.812 FOS 101 ways to boost customer satisfaction	658.812 GOS Customer relationship management essentials	658.812 ZIK Customer relationship management	658.816 NAG The strategy and tactics of pricing	658.83 BER Marketing research	658.83 HAG Marketing research in practice	Next

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