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What's in a brand Building brand equity through advertising
Material type:
TextLanguage: English Language Publication details: New delhi Tata Mcgraw-Hill 2003Description: xxiii, 335p. 23cmISBN: - 0074632019
- 9780074632017
- 658.8443 JON
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Lending Materials
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Main Library Lending Section | Lending Collection | 658.8443 JON (Browse shelf(Opens below)) | Available | 37974 |
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