Majaro,Simon <br/><br/>
The essence of marketing 

 - New Delhi:  Prentice Hall,  1993 
 - xii, 266p.;  22cm. 
<br/><br/><label>ISBN: </label>812030912x 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8  / MAJ