00388 a2200133 4500020001500000082001600015100002400031245008400055250000900139260003300148300002200181650002900203700002200232 a8126505176 a005.74bBER aBerry, Michael J.A. aData mining techniques for marketing sales and customer relationship management a2nd  aNew DelhibWileyc2004g2004 axix, 643p.c23cm. aDATA FILES AND DATABASES aLinoff, Gordon S.