Chisnall, Peter <br/><br/>
Stratigic business marketing 

 - 3rd. 
 - New York  Prentice Hall  1995 
 - xi, 506p.  24cm. 
<br/><br/><label>ISBN: </label>0132033658 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.5  / CHE