TY  - GEN
AU  - Stevens, Robert E.
AU  - Wrenn, Bruce; Ruddick, Morris E.; Sherwood, Philip K.
TI  - The marketing research guide
SN  - 817649173X
U1  - 658.83 
PY  - 2000///
CY  - New Delhi
PB  - Viva Books
KW  - MANAGEMENT OF MARKETING
ER  -