00320    a2200121   4500020001800000082001600018100002100034245005100055250000900106260003800115300002400153650002100177  a9780273678397  a658.84bHOL  aHollensen, Svend  aGlobal marketingba decision-oriented approach  a3rd   aHarlowbPrentice-Hallc2004g1998  axxxix, 717p.c27cm.  aEXPORT MARKETING