TY  - GEN
AU  - Wheelen, Thomas L.
AU  - Hunger, J. David 
TI  - Strategic management and business policy: concepts and cases
SN  - 0131494597
U1  - 658.4012 
PY  - 2003///
CY  - New Delhi
PB  - Pearson Education
KW  - STRATEGIC MANAGEMENT
KW  - BUSINESS POLICY
ER  -