Davar, Rustom S. <br/><br/>
Modern marketing management 

 - 7th  
 - New Delhi  Universal Book Stall  1996 
 - 694p.  21cm. 
<br/><br/><label>ISBN: </label>8185461317 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT OF MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8  / DAV