Kotler, Philip <br/><br/>
Marketing management 

 - New Delhi:  Prentice-Hall of India,   2000 
 - xxxi, 740p.;  25cm. 
<br/><br/><label>ISBN: </label>8120316096 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT