00386    a2200121   4500020001500000082001700015100002000032245008600052260004000138300002600178650003900204700002100243  a0273688405  a658.872bJEL  aJelassi, Tawfik  aStrategies for e- businessbcreating value through electronic and mobile commerce  aLondonbPrentice - Hallc2005g2005  axxxviii, 632p.c25cm.  aTELEMARKETING AND DIRECT MARKETING  aEnders, Albrecht