00358    a2200121   4500020001500000082001600015100002200031245003700053260005200090300002000142650005400162700002000216  a0521002494  a658.57bGOL  aGoldenberg, jacob  aCreativity in product innovation  aNew YorkbCambridge University Prssc2002g2002  axii,224pc25cm.  aResearch and development:Management of production  aMazursky, david