00370    a2200133   4500020001500000082001500015100002800030245004400058260004200102300002100144650001600165650003700181700001800218  a0844236705  a659.1bLEW  aLewis, Herschell Gordon  aAdvertising age handbook of advertising  aLincolnwoodbNTC Businessc1999g1999  axi, 228p.c25cm.  aAdvertising  aAdvertising and public relations  aNelson, Carol