Burnett, Ken <br/><br/>
The handbook of key customer relationship management 

 - Singapore  Pearson Education  2001 
 - xix, 401p.  23cm. 
<br/><br/><label>ISBN: </label>8178084406 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations<br/>Marketing<br/>Sales<br/>Organizations<br/>Business<br/>Information technology
<br/><br/><label>Dewey Class. No.: </label>658.812  / BUR