TY  - GEN
AU  - Thompson, Arthur A.
AU  - Strickland, A.J.
AU  - Gamble, John E.
TI  - Crafting and executing strategy: the quest for competitive advantage
SN  - 9780072969436
U1  - 658.4012 
PY  - 2007///
CY  - Boston
PB  - McGraw - Hill
KW  - STRATEGIC MANAGEMENT
ER  -