Brown, Stanley A  <br/><br/>
Customer relationship management    a strategic imperative in the world of e-business  

 - Toronto  John Wiley  2000 
 - xxviii, 345p.  24cm. 
<br/><br/><label>ISBN: </label>0471644099 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT<br/>MANAGEMENT OF MARKETING<br/>SALES PROMOTION<br/>CUSTOMER RELATIONS
<br/><br/><label>Dewey Class. No.: </label>658.812  / CUS