Tapp, Alan <br/><br/>
Principles of direct and database marketing 

 - 2nd  
 - England  Pearson Education  1998 
 - xv, 435p.  24cm. 
<br/><br/><label>ISBN: </label>0273646818 
<br/><br/><label>Subjects--Topical Terms: </label><br/>EXPORT MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.84  / TAP