Jain, Subhash C. <br/><br/>
Marketing planning & strategy 

 - 6th  
 - Australia  South western  2000 
 - xviii, 925p.  25cm. 
<br/><br/><label>ISBN: </label>0324014805 
<br/><br/><label>Subjects--Topical Terms: </label><br/>SALES MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8101  / JAI