Grover, Rajiv  <br/><br/>
The handbook of marketing research   uses misuses and future advances 

 - Thousand Oaks  Sage  2006 
 - xii, 705p.  26cm. 
<br/><br/><label>ISBN: </label>141290997X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT OF MARKETING<br/>MANAGEMENT<br/>MARKET RESEARCH
<br/><br/><label>Dewey Class. No.: </label>658.83  / HAN