Hawkins, Del I. <br/><br/>
Consumer behavior  building marketing strategy 

 - 10th 
 - New York  McGraw-Hill  2007 
 - xxiv, 790p. 
<br/><br/><label>ISBN: </label>9780073101378 
<br/><br/><label>Subjects--Topical Terms: </label><br/>CONSUMER BEHAVIOR
<br/><br/><label>Dewey Class. No.: </label>658.83420973  / HAW