00353    a2200133   4500020001500000082001600015100001700031245004700048260003900095300002200134650001500156650002800171650002000199  a0273651137  a658.83bWIL  aWilson, Alan  aMarketing researchban integrated approach  aHarlowbPrentice- Hallc2003g2003  axiv, 353p.c25cm.  aMANAGEMENT  aMANAGEMENT OF MARKETING  aMARKET RESEARCH