00330 a2200121 4500020001500000082001900015100001800034245003500052260002900087300002200116650002000138700005000158 a0761963669 a658.83072bQUA aCarson, David aQualitative marketing research aLondonbSagec2001g2001 axii, 239p.c23cm. aMARKET RESEARCH aGilmore, Audrey; Perry, Chad; Gronhaug, Kjell