00300    a2200121   4500020001500000082001600015100002200031245003200053250000900085260004100094300002200135650002100157  a8120320662  a658.84bKEE  aKeegan, Warren J.  aGlobal marketing management  a7th.  aNew DelhibPrentice-Hallc2002g2004  axxv, 617p.c23cm.  aEXPORT MARKETING