Lilien, Gary L. <br/><br/>
Marketing engineering  computer assisted marketing analysis and planning 

 - 2nd. 
 - Delhi  Pearson  2003 
 - xxiv, 518p.  24cm. 
<br/><br/><label>ISBN: </label>8129700050 
<br/><br/><label>Subjects--Topical Terms: </label><br/>GENERAL MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.800285  / LIL