TY  - GEN
AU  - Luck, David J.
AU  - Rubin, Ronald S.
TI  - Marketing research
SN  - 8120304845
U1  - 658.83 
PY  - 1987///
CY  - New Delhi
PB  - Prentice-Hall
KW  - Market research
KW  - Management
KW  - Analyzing data
ER  -