TY  - GEN
AU  - Barclay, Ian
AU  - Holroyd, Philip
AU  - Dann, Zoe
TI  - New product development: a practical workbook for improving performance
SN  - 0849323851
U1  - 658.575 
PY  - 2000///
CY  - Oxford
PB  - Butterworth-Heinemann
KW  - NEW PRODUCT DEVELOPMENT
ER  -