Kotler, Philip <br/><br/>
Marketing management 

 - 12th 
 - New Delhi  Prentice - Hall of India  2006 
 - xxxvii, 850p.  27cm. 
<br/><br/><label>ISBN: </label>8120327993 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT OF MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT