TY  - GEN
AU  - Bhamhra, A.S.  
AU  - Chaudhary, A.K.
TI  - International encyclopedia of marketing :vol.1: International marketing 
SN  - 8126101520
U1  - 658.8 
PY  - 1998///
CY  - New Delhi
PB  - Anmol
KW  - MARKETING MANAGEMENT
ER  -