Ferrell, O.C. <br/><br/>
Marketing strategy 

 - 3rd  
 - India  South-Western  2005 
 - xx, 628p.  25cm. 
<br/><br/><label>ISBN: </label>8131501981 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT OF MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8  / FER